The 5 Naira Theory
It was 2006 and I wanted to start my first business. I was young and naive about how businesses ran so I approached a more experienced businessman for advice. He asked me what I would do to make everybody in the community where I would run my business willingly pay me 5 Naira on the same day.
What’s Your Selling Point?
When I first heard the song Goody Bag by D’prince, I totally fell in love with it. For starters, the rhythm is very addictive. It is no surprise that it went viral and became an instant hit overnight. It was so popular that excerpts of the lyrics became catch phrases, one of them being “what’s your selling point”.